![]() ![]() These fans now have access to a vast array of leagues and competitions with a subscription to a single streaming service. The flip side, of course, is that soccer fans in Canada could become more heavily invested in clubs from around the world. Canadian viewers often had better coverage on conventional cable than fans in England, with the two networks showing more games than were available across the Atlantic. It could be argued that removing the EPL from cable packages will diminish its reach, making it less likely to attract new or casual fans. While the game is almost certainly stronger now than even a decade ago, it does not have the cultural foothold of sports such as hockey and baseball. The acquisition will likely raise questions about the growth of the game in Canada, where elite soccer has found a home on both its major cable networks. “I think the Champions League deal is the first sign of our intention to the rest of the market going forward … We are looking to land and announce other big wins over the next few months.”Īccording to the source, the most recent acquisition is a “coup.” “And we had intentions to invest in more premium rights, especially around soccer - obviously soccer is very much at the heart, the DNA of the Perform Group business. “When we launched last year, we said that the NFL relationship was only just the beginning,” DAZN chief executive James Rushton told The Canadian Press. It became home to the NFL’s premium subscription feed last year, and picked up rights to the UEFA Champions League earlier this year. The U.K.-based service - pronounced “da-zone” - has been scooping up broadcast rights across the spectrum in Canada. Canadian MLS teams’ matches are available on a 48-hour delay. Regular season MLS matches are available on DAZN in Canada. In March, DAZN and MLS announced a three-year agreement that saw MLS LIVE move to DAZN. TSN holds the Canadian rights to Major League Soccer, including Canada’s three franchises: Toronto FC, the Vancouver Whitecaps and the Montreal Impact. Sportsnet broadcasts EPL matches on its regional networks, as well as on Sportsnet World, its premium subscription channel. The company also holds the Canadian broadcast rights to Germany’s Bundesliga, which is usually carried on Sportsnet World. As one source said: Viewers will not “have to wake up early.” Every EPL match will be made available for subscribers, both live and on demand. ![]()
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